Digital

Strategy

In today's connected world Digital is in the center of everything we do. We begin with understanding your business vision and objectives and custom-create strategies that are unique to your business. We follow an insights-based approach and develop customized digital tactics roadmap that can drive your customers from awareness to purchase through  purposefully crated messaging and channel strategy for each business need. Depending on the business need, our solutions cover SEM (Organic and Paid), Social Media, Web, Mobile and Video outreach plans.

Brand Strategy & User Experience

Our core branding and user experience strategy begins with understanding your brand and your overall business vison. With these inputs we develop customer personas through detailed research using both primary and secondary to design a positive and lasting experience for your customers.  It is extremely critical to help customers find the right information easily in your digital channels. Our creative ideation and visual theming experts thoughtfully plan to integrate a simple and easy to navigate user interaction in conjunction with overall branding experience.

Omni-Channel Campaign Strategy

Omnichannel according to us is an art of orchestrating an integrated experience to your customers no matter how or where they interact with your brand - offline or online, the experience needs to be the same. We combine data and strategy to orchestrate an unified messaging strategy across all chosen channels with an single objective of reaching your customers where they are with the right messaging at the right time. Based on each request we develop customized journey maps that may encompass the right online and offline channels.

Paid Media

Strategy

Paid media is one the fastest methods for reaching your intended customers. It could play an important role in your business outreach strategy and can help businesses gain quick traction and brand awareness. Focussing in Keywords that matter and content that is engaging, our paid media strategy experts create custom tactics for every business need and budget. Our typical paid strategy involves a combination of one or more of the following tactics - Search Engine Pay Per Click Ads, Display Ads, Social Media Ads, YouTube ADs and Influencer Marketing Tactics.